HomeResponsive WebsiteWhy it’s crucial for businesses to have a mobile responsive website ?

Why it’s crucial for businesses to have a mobile responsive website ?

There are more than 3 billion smart phone users around globe. So, we have large number of users who are going to see your websites on their smart phones or tablets.

Before the explosion of cellular devices with sophisticated web-browsing ability, web designers had only one major challenge to deal with – keeping the same look and feel of their websites in a variety of desktop computer browsers.

Everyone is talking about a“Responsive Web Design” which is suitable for all the cellular devices. But do we know what Responsive Web Design is. Let see.

What is Responsive Web Design?

Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones). – Source: Wikipedia

The web designer who is designing RWD has to make sure that the website’s all elements, text, images, UI, any additional players or plug ins do adjust automatically on different devices. So, no one has to create & maintain another mobile version of website.

I hope we have understood what Responsive Web Design is. But now I have a question, Why Responsive Web Design is important?

Why is Responsive Web Design important?

User experience

Content is king and discoverability of content are primary success algorithm; it is the user experience that enables people to get through content on any website through the any device, anytime. Hence, responsive web design is about providing the best possible user experience.

Time & Money

The idea of making a RWD is not expensive compare to creating & making different websites for various mobile devices. If we do not make RWD, than we are eliminating large number of audience. Additionally RWD is the just one website you have maintain compare to different versions of websites for various devices. So, In long term RWD saves Time & Money and a smart choice.

Imbue of the Mobile Devices

Unique mobile users are increasing daily around the globe. And people have started using various mobile devices leaving traditional desktop computers behind. So, if you want to be in the market & be searchable get your RWD by TSW.

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